
This decadent red velvet cheesecake cupcake recipe combines the classic appeal of red velvet with a creamy cheesecake filling and fresh strawberry swirl. The combination creates an impressive dessert that looks as good as it tastes, perfect for special occasions or when you want to treat yourself to something extraordinary.
I first created these cupcakes for my sister's bridal shower where they completely stole the spotlight. The bright red cake against the creamy white frosting with fresh berries on top created such a stunning presentation that guests were taking photos before even tasting them.
Ingredients
- All purpose flour: Creates the perfect tender crumb structure for these cupcakes
- Unsweetened cocoa powder: Provides the subtle chocolate undertone essential for authentic red velvet flavor
- Buttermilk: Delivers the signature tang and keeps the cupcakes incredibly moist
- Cream cheese: For both filling and frosting contributes richness and the perfect balance to the sweet components
- Strawberry jam: Adds fruity brightness and beautiful color contrast when swirled
- Red food coloring: Delivers the classic vibrant color but can be reduced if preferred
- White vinegar: Might seem unusual but it reacts with the baking soda to create extra tenderness
- Fresh strawberries: For garnish provide visual appeal and reinforce the berry flavor
Step-by-Step Instructions
- Prepare the cheesecake filling:
- Beat the cream cheese until completely smooth to avoid lumps. Add the sugar and beat for at least 3 minutes until light and fluffy. The egg yolk should be at room temperature to incorporate smoothly. This filling needs to be just the right consistency not too firm but not runny.
- Mix the dry ingredients:
- Whisk the flour, cocoa, baking soda and salt thoroughly to ensure even distribution of leavening. This step is crucial as it affects how evenly your cupcakes will rise and develop their texture.
- Create the red velvet base:
- The butter and sugar should be creamed for a full 3 to 4 minutes until noticeably lighter in color and texture. This incorporates air that helps create the perfect crumb. Add the egg slowly to maintain the emulsion and prevent curdling.
- Assemble the layers:
- When filling the liners with batter, use an ice cream scoop for consistent sizing. Make a small well in the center of each before adding the cheesecake filling. When adding the strawberry jam, use just enough to create beautiful swirls without overwhelming the cheesecake component.
- Bake with precision:
- Watch carefully during baking as overbaking will dry out these delicate cupcakes. The edges should be set but the centers might still look slightly underdone due to the cheesecake filling. They will continue to set as they cool.

My absolute favorite part about these cupcakes is watching people take their first bite. There is always a moment of surprise when they discover the creamy center and berry swirl hidden inside what they thought was just a regular cupcake. It transforms an ordinary dessert moment into something memorable.
Storage Recommendations
These cupcakes benefit from refrigeration due to their cream cheese components. Store them in an airtight container in the refrigerator for up to 3 days. I recommend removing them about 30 minutes before serving to take the chill off for the best flavor and texture. The cupcakes can also be frozen without frosting for up to a month wrap individually in plastic wrap then place in a freezer bag.
Make Ahead Options
You can prepare these cupcakes in stages to make entertaining easier. Bake the cupcakes up to a day ahead and store tightly covered at room temperature. The frosting can be made a day ahead and refrigerated just bring to room temperature and rewhip before using. Assemble completely up to 8 hours before serving for the freshest presentation.

Clever Variations
Create a cookies and cream version by substituting the strawberry swirl with crushed chocolate cookies mixed into the cheesecake filling. For a festive holiday twist, use peppermint extract in the frosting and garnish with crushed candy canes. You can also transform this into a tropical treat by using mango or passion fruit preserves instead of strawberry and adding a touch of coconut extract to the frosting.
Frequently Asked Questions
- → How do I prevent overmixing the cupcake batter?
To avoid overmixing, combine the dry and wet ingredients gently and stop as soon as you no longer see streaks of flour in the batter. Overmixing can lead to dense cupcakes.
- → Can I substitute the strawberry jam with another filling?
Yes, you can use raspberry jam, cherry preserves, or even caramel sauce for a different flavor profile. Just ensure the consistency is smooth enough to swirl.
- → What’s the best way to achieve a smooth cheesecake filling?
Make sure the cream cheese is fully softened before beating it with sugar and egg yolk. This ensures a creamy and lump-free mixture.
- → Can I omit the red food coloring?
While red food coloring gives the cupcakes their vibrant hue, you can skip it if you prefer. The flavor will remain the same, but the cupcakes will lose their red appearance.
- → How should these cupcakes be stored?
Store the cupcakes in an airtight container in the refrigerator for up to 3 days. Allow them to come to room temperature before serving for the best texture.
- → Can I make these cupcakes ahead of time?
Yes, you can bake the cupcakes and prepare the frosting in advance. Assemble and garnish them closer to serving for optimal freshness.